Meeting/Event Information

Networking Luncheons

Join us for our monthly luncheons on the third Wednesday of each month. Enjoy lunch, networking and a great speaker. Cost: $20 PRSA members, $25 non-members, $15 PRSSA students, $20 non-PRSSA students.

The Future of Digital Journalism

April 18, 2018
12:00 PM to 1:00 PM
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Rose Room at Thanksgiving Point
3003 North Thanksgiving Way
Lehi, UT 84043
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This event is no longer accepting registration due to limited seating. Contact natalie_ipson@byu.edu with further questions. 

Top leaders from the Salt Lake Tribune and Deseret News will tackle the future of digital journalism – and how you as a PR pro must adapt to stay relevant.

The panel discussion at the combined luncheon of the Greater Salt Lake and Utah Valley PRSA chapters will be moderated by nationally recognized media relations trainer Michael Smart.

Earlier this year, the Tribune adopted a metered paywall to boost revenue. The Deseret News has not. Hear directly from the editors and executives who are making those decisions about why they’ve chosen their respective directions,  what it means for the consumption of news in Utah, and what they are looking for from the organizations you represent.

The future of digital journalism – and how PR fits in

Featuring:

Doug Wilks, Editor-in-Chief, Deseret News

Burke Olsen, chief digital officer, Deseret News

Tim Fitzpatrick, Executive Vice President, Salt Lake Tribune

Rachel Piper, Digital News Editor, Salt Lake Tribune

Moderator: Michael Smart, MichaelSMARTPR

 

These questions and more will be answered at the luncheon on April 18th:

 

·       How is the Tribune’s transition to a paywall going? What’s the impact on readership – and revenues?

·       How is the Deseret News seeking to survive without charging for access?

·       How do the newsrooms balance the need for page views without caving to sensationalism and clickbait?

·       What types of stories perform best on their platforms?

·       What should communicators know about working with today’s digitally-focused journalists to be most helpful?

·       What are the newsrooms’ priorities when it comes to covering the Utah business and non-profit community, including the growing tech industry, represented around the Thanksgiving Point location of the luncheon?

 

When: Wednesday, April 18; 12–1 p.m.

Registration begins at 11:45am with lunch at noon and our panel discussion around 12:15pm.

Where: Rose Room at Thanksgiving Point (2nd floor of th emain office building above the Harvest restaurant)

Cost: $20 PRSA members, $25 non-members, $20 non-PRSSA students, and $15 PRSSA students.